Belonging to the subsidiary of the Kuwaiti franchise giant Al Shaya, the two brands, would have borne the brunt of the strong boycott campaign targeting the Western brands and stores that shared "apologetic" posts about the Israeli war on Gaza.
Stores of Starbucks and H&M will close permanently in Morocco before the end of 2023
Stores of Starbucks and H&M will close permanently in Morocco before the end of 2023 due to low demand tied to the ongoing boycott campaign against the companies, reported local Media Maroc Hebdo.
"According to reliable information, two major global brands, notably the Swedish ready-to-wear brand, H&M and the prestigious American coffee chain, Starbucks, will leave Morocco from 15 December," wrote the Moroccan publication.
The announcement has reportedly created an atmosphere of "anxiety within the economic circles in Casablanca," as both brands employed hundreds of Moroccans.
Speaking to several employees in the companies' stores said they are not in the loop of the alleged reports but are aware that the stores are financially struggling due to a lack of demand.
"It will be a disaster, we are over 100 employees. Where will we go after? Hopefully, the reports are not true," said a worker in a Starbucks store in Morocco to The New Arab.
Starbucks has 18 locations in Morocco, while H&M has only opened four stores in the North African state so far.
Human Rights Watch has accused an Abu Dhabi-based security company of recruiting Colombian private military contractors and deploying them to fight alongside Sudan's Rapid Support Forces (RSF) between 2024 and 2025, adding to what the rights group describes as a growing body of evidence of Emirati military support for the paramilitary group.
Farmers across Sudan say the hike in global fuel and fertilizer costs resulting from the Iran conflict will force them to cut back on planting this summer, restricting food production in a country where war has caused acute hunger.
At least nine people were killed and six others injured when a four-storey building collapsed overnight in the Moroccan city of Fez, about 200 kilometres (124 miles) east of Rabat, local authorities said on Thursday.
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